When it comes to hiring an Candy UK, you want to make sure you’re working with a reliable, experienced agency that can produce results. This means that the SEO agency should offer professional, tested strategies that will be effective for your business goals and budget. They should also be able to clearly explain their process in a way that is understandable for non-SEO experts, and avoid vague or overly optimistic promises. For example, if an SEO company claims they can get your website on the first page of search engine result pages (SERPs) immediately, that should be a red flag. It is common for high-intent keywords to take time to rank, and even then, it can be months before the ROI of the work begins to be seen.

Additionally, a good SEO company should be able to increase the quality of traffic that is directed to your site. This is because the more relevant traffic is, the more likely that it will convert to customers or leads.

Lastly, a great SEO company should be able to provide you with a contract that includes detailed deliverables and pricing for the work they’ll do on your behalf. This can include everything from audits and content updates to link-building campaigns. It’s important to ask for this contract before signing any agreements and review it with your legal department to ensure it’s clear on what they’ll be doing and when. This will protect your business from any unexpected charges or clauses that may pop up later on.